Mission

Our mission is to revolutionize Marketing Mix Modeling (MMM) by empowering companies and agencies with trusted, open-source code and proprietary advanced engines

We want to increase the adoption of Marketing Mix Modeling in business decision-making. But we advocate the correct uses of modeling technique that protects marketers from making the wrong budgeting decisions.

Join us in shaping the future of MMM, where transparency, accuracy, and shared success redefine what’s possible.